Shared Transport Options Can Save You Money

a guest entry by  Even Pearce

As a race we have fully embraced the concept of one person per car. It offers us many things: a method of getting from A to B; privacy to make calls; a chance to sing along to radio without embarrassment and thinking time to name but a few. However, the downside of this is that there are more cars per person on the roads than there needs to be. This impacts on the environment and our bank balances in many ways.

Be popular with the boss

It might sound odd to suggest that car sharing will make you popular with the boss but there are lots of benefits for a company whose employees are car sharing. If staff are traveling to work together in groups of 3 or 4 it should improve time keeping as each employee is then also responsible for the arrival of the others. It could even reduce unnecessary sick leave, as employees would probably feel guilty for letting their co-sharers down. It should boast morale, as employees will have more time for bonding than a working day normally allows. It will also mean that the company needs to provide fewer parking spaces/permits which could save them a considerable amount of money – now if you’ve suggested this scheme to your company, surely that gives you a great bargaining chip when it’s time for your annual appraisal!

Improve your social life

Whether you own a car or not you can register with a car sharing website and get matched up with one or more people with whom you can share a journey.  At worst, you’ll be saving on your travel costs but at best you could find yourself with a whole new set of like-minded friends. If you don’t currently have a car but would prefer to be in control of your car sharing, rather than relying on someone else, there are several guaranteed car finance options available to you meaning that before long you could have your own set of wheels and then take advantage of other ways to make money from your car.

Get a better car

Even if car sharing is not for you in the ways mentioned above, you could still share your car by letting someone else use it when you are not. So if you only use your car for the weekly commute, that will mean that it just sits on your drive at weekends when it could be busy earning you money! If you’ve been looking into car finance while flicking through car magazines to find your dream car you could ease the burden of the repayments by hiring out your car when you are not using it. Some websites let you log days/times when your car is available, so the nice lady down the road who needs to visit her Great Aunt on Sunday can do so and you get paid for the privilege.

Get paid to drive as normal

Yes really! So if you don’t mind driving around with a slogan across your bonnet (and doors and boot!) you could qualify to earn up to a monthly fee by registering with a car advertising site. It would certainly be a talking point among friends and neighbours and if you were then also to combine it with car sharing or hiring your car out, you could earn/save even more money.

Get paid to do deliveries

Think about how often you have things delivered to your door, now bear in mind that someone gets paid for each and every delivery; and there’s no reason that someone couldn’t be you. There are lots of delivery jobs out there from ad hoc distribution of telephone directories to more regularly contracts offered by companies like Yodel, meaning that you have lots of options that can fit around your existing work life.

Save up for a holiday by being helpful

If a contractual delivery job is too ‘official’ for you, potentially tying you to commitments and removing your freedom for spontaneous days out, you could start small by offering to collect/deliver items for friends and family; earning a token payment each time. Start small by mentioning to people you know who don’t have a car that you would be happy to pick up/deliver items for them for a bit of petrol money. Next time someone mentions that they’d love a bookcase from Ikea but just can’t get there – why not volunteer? Once you get the hang of it you can put a poster on the notice board at work or pop leaflets through the doors of your neighbours. Your local care home might be happy to put a poster up for you too. Once you start you’ll probably find that you can be as busy as you want to be, simply by word of mouth.

Startup Gossip: How the inert payment industry prevents me from being innovative

Reblogged from Stella Schieffer:

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I want to share with you my so far toughest challenge in getting my startup up and running: figuring out how to let my customers pay me online via credit card. Sounds trivial, no? Read on.

Note: This post is based on my experiences in Switzerland/Europe and might not represent the situation in the US or elsewhere.

What payment did we need?

Read more… 1,168 more words

Kartoffel Saison Start: 15. Oktober 2012

Endlich ist es wieder soweit. Die Kartoffeln sind geernet und werden gerade sortiert. Nächste Woche kommen die Kartoffeln ins Lager und werden fertig gemacht zum Verkauf.
Somit könnt ihr ab sofort wieder die kultigen Bio-Bergkartoffeln bestellen auf: http://www.christandl.ch/bergkartoffeln.html
 
Wir suchen Fahrer
Ebenso wollen wir unser Fahrernetzwerk ausbauen. Bei unserem Pilot letztes Jahr haben wir nur Lieferungen von Schindellegi nach Zürich gemacht. Da aber unsere Kartoffelgeniesser weit über den gesamten Kanton verstreut sind, suchen wir nun mehr Fahrer.
Fahren Sie aus der Region Schindellegi/Einsiedeln/Höfe regelmässig irgendwohin und haben Lust sich für das Mitnehmen einer Kartoffellieferung noch etwas Geld zu verdienen.
Wir freuen uns auf Sie.
 
Jede Fahrt wird belohnt
Ihr Mühe zahlt sich aus. Zum einen tragen Sie natürlich aktiv zum Umweltschutz bei, indem Sie Ihren Platz im Auto besser ausnutzen und eine Lieferfahrt vermeiden; zum anderen werden Sie für jede Fahrt bezahlt:
10 CHF für 5-10kg
15 CHF für 10-24kg
20 CHF für >24kg
Mehr Infos auf www.kartoffeltaxi.ch

Unser neues Baby

Seit März 2012 arbeitet PolyPort wie verrückt an einem neuen Produkt – BringBee. 
BringBee ist eine Initative von PolyPort, IKEA Schweiz und dem WWF Schweiz um den Einkaufsverkehr zu den grossen Gewerbeclustern zu reduzieren.
BringBee ist der IKEA Mitbringservice, mit dem du dir jetzt auch alle kleineren IKEA Artikel nach Hause mitbringen lassen kannst, für die es heute keinen Lieferservice gibt. Auf BringBee kannst du 2000+ Artikel z. B. aus den Kategorien Dekoration, Kinder, Küchen oder Badutensilien auf eine Einkaufsliste setzen und einen anderen Kunden aus deiner Nähe finden, der den Einkauf einfach noch für Dich mitbringt. BringBee verifiziert alle Nutzer, überwacht die Transaktion und handhabt die sichere Zahlung zwischen dir und dem Einkäufer. 
So sparst du dir Zeit und der Einkäufer kann sich noch etwas Geld auf dem Heimweg verdienen. Gleichzeitig schonen alle die Umwelt, da eine Einkaufsfahrt gespart wird. 
 
Sichere dir jetzt deine exklusive Einladung zum Launch und erfahre mehr unter http://www.bringbee.ch
Ab Launch gibt’s die exklusiven Stories zum Produkt auf unsere separaten Produkt-Blog bringbee.wordpress.com

Zukunftsinstitut erkennt die strahlende Zukunft von PolyPort

 

Das Zukunftsinstitut beeinflusst in Deutschland seit 1998 massgeblich die Trend und Zukunftsforschung. Es zeigt die Trends von morgen auf und untersucht die Entwicklungen unserer Gesellschaft.

In der neuesten Ausgabe des Trend Update August 2012 portraitiert das Zukunftsinstitut auch PolyPort. Wir sind stolz als “Future Business” mit dabei zu sein.

 

What I learned searching target entry markets for collaborative marketplaces…

Fascinating marketplaces

Collaborative marketplaces are fascinating. Social interactions and transactions have been limited to personal and geographically limited networks for hundreds of years. Modern communication and global social networks now  enable even large communities and complete strangers to cooperate and mutually benefit from each other nationally and internationally. Seeing our society being brought together and synchronized like a busy bee hive is certainly part of the fascination of the collaborative consumption movement.

An altruistic vision alone is unlikely to feed you

Sharing a vision and being obsessed with a concept is certainly important to build a business, however in order to build a sustainable business, it is more important to have an actual market. No matter which business guru you follow and which books you read – it always boils down to the key question: “Who is your customer and for what product  are they willing to pay x amount of money?”

A purely altruistic vision of saving the world, being sustainable and simply fascinating is nice, but will not feed you or any other employee.  If you don’t want to be dependent on generous foundations all your life and waste your valuable time fundraising every day of the year for a good cause, then it is better to start understanding how you can deliver value beyond being the most rational, socially intriguing and resourceful choice.

“But everyone is my customer”

Especially with collaborative marketplaces it can be tough to narrow down your customer group. Isn’t everyone supposed to be your customer?

Yes, the goal is to have everyone using your product in a couple of years, this should remain your vision. But it is always easier to start focusing on a geographically closed and well defined community, to reduce the complexities in finding, talking to and supporting your customer that you will face when running your business. It is time to focus on a limited use case to make your life a hell lot easier.

B2B or B2C?

While thinking how to narrow down your target group, you might also consider whether you want to provide a B2B, B2C or C2C service. Here I want to share some of the experiences that friends and I have made in the world of collaborative marketplaces while figuring out our markets.

B2B and B2C look great from the outside. Businesses are economically driven, have many regular transactions and embrace innovation and sustainable business practices. The decision makers want to be more resourceful and efficient and every cent they save gives them an advantage over their competition, so also your disruptive ideas might be beneficial. The B2B or B2C market is most certainly much bigger than the C2C market, so that you could establish a viable business in this space. Also, most businesses have a sustainability report today or actively want to build a more innovative or sustainable brand. All of these aspects definitely make it interesting to look at B2B or B2C transactions.

However it is of utmost importance that you are familiar with the common industry practices. Get an overview of the market by talking to 20-50 businesses. How do they do what you want to offer today? Who do they buy it from and how much are they paying? How do they choose from who to buy the product and what are the key criteria for their choice? Is there something they can’t do today, which you could provide? (Simply follow the Four steps to the Epiphany here…)

Hurdles of B2B or B2C as entry markets

From my personal experience, B2B or B2C services have great potential, but are often not a suitable target entry market because of the inherent uncertainty in marketplaces and the high established industry standards.

There is a lot of uncertainty in new collaborative marketplaces, which makes them unsuitable for businesses at an early stage. Collaborative marketplaces bring multiple parties together to cooperate, this gets messy quickly and introduces multiple points of failure and many questions. Who will the customer be, will they be reliable, trustworthy, on time? What happens if anything goes wrong with the transaction? Who will be paying for the lost time or revenue? Or even worse, what if the business loses a customer because of one bad transaction you facilitated. All these uncertainties are too risky for businesses, because every step is business critical. Especially if steps are business critical the decision process will take longer, businesses can be quite inert. As long as you cannot guarantee a certain level of service it might be extremely tough or impossible to establish business relations and compete with existing proven services. So be prepared to answer those questions in your chosen niche market.

Also the industry service standards might go far beyond the service you can offer at the beginning. Industry standards might be to offer complementary insurance, real time tracking of a transaction or direct integration into business software. Being able to offer all of this needs a lot of business expertise and time to implement. So, probably your first customer will not be the industry leader, but smaller companies which are again harder to find and sell to.

C2C as a way to start

In my opinion, C2C is the best way forward for collaborative marketplaces to start. If you are a rental platform, marketplace for transportation or other, it will be easier to establish an acceptable level of service for C2C transactions. It is a way to experiment with your customer, prove your business, learn and grow and prepare for an expansion into the more professional B2C or B2B space.

Closing remark

Of course these are only subjective impressions from my own experiences in setting up peer to peer deliveries and transports. Not everything might apply to your chosen market and I am sure there are exceptions where businesses are very willing to use collaborative marketplaces early on as an additional stream to target customers.